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Day: April 8, 2016
Slogan Placement: A new way to get your message going
Branding, Featured, Marketing, Media

Slogan Placement: A new way to get your message going

By Clay Arghiropol April 8, 2016

There’s a new way to place your brand in town! In one of the episodes of the new season of Netflix’s House of Cards, two characters meet in a bar where you can see the reflection of a giant Bud neon sign through a glassed fridge door. First action: one of them offer a bottle…

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Branding, Headline, Marketing

Slam dunk! Ballmer's pulling a new play

By Clay Arghiropol March 4, 2016
Branding, Headline, Marketing

GSW: The worst from the best

By Clay Arghiropol February 26, 2016
Branding, Headline, Marketing, Media, Publicidade

How far you need to go to…

By Clay Arghiropol January 22, 2016
Branding, Headline, Marketing

Football in LA is gold. And blue!

By Clay Arghiropol January 14, 2016
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