Persuasion Post – Page 2 – Insights, news, articles, and irony on advertising, marketing, and branding.

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By Cleyton Arghiropol March 3, 2016

Negligee and pajamas can very easily make it to the… streets! This year unveiled a new kinky trend, and we’re sure that after pajamas on the streets the next big thing will be naked and topless fashion… Did you ever risk to wear a silk dressing gown at any time of the day? Lingerie style…

GSW: The worst from the best

By Clay Arghiropol February 26, 2016

Here I am talking about the erratic marketing from the most amazing team in NBA history (probably), the California Warriors.Sports fans around the world are being amazed night in and night out with the performances of the kid with the jersey #30. Today, Steph Curry is not only the hottest name in basketball, but across…

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Work out together with models at this Chicago's newest gymJonathan Libel

By Cleyton Arghiropol February 3, 2016

How far you need to go to sell soda

By Clay Arghiropol January 22, 2016

This week Coca-Cola announced their new marketing shift. The ‘Taste of Feeling’ slogan guidelines its new strategy for a new reality. A market dictated by the millennials and its believes: hype, fun and of course, less soda! This new concept will replace the ‘Open Happiness’ that was ruling for the past 7 years in an…